If so then you are in the right place.
If as a business owner, you want to leverage digital marketing in your business..
Then it’s vital that you put in the effort to keep yourself up to date and informed about the latest marketing practices and the most common trends in your industry.
However, with so much false information on the internet, it can be hard to decipher fact from fiction.
Nothing sucks more than filtering through loads of youtube videos which just show you fluff but no actionable steps!
Fortunately, there are many free resources to learn digital marketing out there that continuously offer high-quality, reliable information for marketers, ranging from newbie copywriter and video marketing to full-blown marketing managers, directors, and experts.
That said, let’s jump in and take a look at our ultimate list of free resources to learn digital marketing.
I promise you theres not gonna be any fluff…just content you can use to get your hands dirty ASAP!
So let’s begin!
Contents
Are you interested in SEO?
Inbound marketing? Sales copywriting? Email marketing?
Or any other field related to the world of modern online marketing?
If you are, then Hubspot Academy is one of the best web resources out there to learn anything from the most common beginner marketing Do’s and Don’ts through to expert tips on creating and promoting your brand, running successful marketing campaigns, or even learning how to generate free, organic traffic.
With Hubspot Academy, users can choose from dozens of interactive online courses to learn about the immersive field of online marketing and practice their skills with actual tests and certifications.
Check out Hubspot Academy here.
For anyone working in the field of sales and marketing, the name Neil Patel is highly well-known.
As a Bestselling New York Times author, Neil has been named one of the world’s top influencers by The Wall Street Journal and one of the world’s top 10 marketers by Forbes magazine.
Aside from that, according to Entrepreneur Magazine, Neil Patel has established one of the world’s 100 most brilliant copies.
In other words, if you want to succeed in marketing, Neil Patel’s blog and website should be at the top of your list when it comes to free resources to learn digital marketing.
As another leading brand name in marketing, SEMrush is one of the absolute best search engine marketing resources and offers a broad range of free information for digital marketers in all industries and niches.
Although some of SEMrush’s content is targeted at slightly more experienced marketing professionals, it still offers a ton of free blogs and articles that beginners can learn from as well.
SEMrush also hosts regular podcasts and webinars, which are great for keeping yourself current and up-to-date about your industry.
SEO or search engine optimization is a vital component of modern online marketing.
However, it’s an area constantly changing to keep up with new updates from major search engine players like Google and Bing.
Moz’s SEO Learning Center is another free web resource that’s worth looking into.
Beginners can browse through the brand’s Beginner’s Guide to SEO, and more experienced marketers can dive head-first to Moz’s marketing guides, webinars, and video content.
And, on top of all that, you can also use Moz’s free analytics tools to explore your website metrics and perform in-depth keyword research.
As a slightly different resource on our list, Copyblogger is dedicated to teaching individuals how to improve their written content, making it an excellent resource for anyone looking to improve their writing skills, increase website engagement, and attract free, organic traffic to their sites.
Additionally, Copyblogger also hots a free training group, perfect for anybody who’s just diving into the world of digital marketing for the first time.
To learn more about copyblogger, check out their website here.
Last but not least is google digital skills.
Google offers free courses on digital marketing, and certifications on courses like Search Engine Marketing, Analytics, display advertising, ads, etc.
This is a highly recommended resources to learn digital marketing, and you should check them out, especially if you’re a beginner.
You can learn more about google digital skills on their website here.
Although these are some of the best and most popular free web resources, there are thousands of blogs, YouTube channels, podcasts, and other types of content available online.
These also can help you to find valuable information about the world of sales and marketing.
So don’t be scared to check around, do your research, and find a few good resources you feel like you can trust and enjoy following to keep yourself up to date!
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Author: Francis Patrick
Author/Editor: Adewale Adebusoye
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